The Event Pacing Report displays projection, budget, actuals, paid, unpaid, comps, holds and opens for events. It can be run for a specific date range, as well as including sales counts and amounts for two additional date ranges.
Criteria
The following table describes this report’s criteria:
Criteria |
Description |
Venue |
Filters the report by one or more venue selections. Click |
Series |
Filters the report by the 'Series Name' defined on the Event Configuration - Events|Basic page. |
Event Code |
Filters the report by a specific event. Click |
Events From |
Filters for those events that occur on or after the date entered. Your entry will be ignored if you do not enter a value for 'Events To' date. Click |
Events To |
Filters for those events that occur on or before the date entered. Your entry will be ignored if you do not enter a value for 'Events From' date. Click |
Sales Date Format |
Specifies the date to use for the report: •Date Range •Previous 7 Days (excluding today) •Today •Yesterday |
Sales From |
If you are entering a date range, this is the date from which data will be included in the report. This date is inclusive where the starting time will be 0:00:00 on the selected date. Any value entered into this field will only apply if Date Range is used. Click |
Sales To |
If you are entering a date range, this is the date to which data will be included in the report. This date is inclusive where the end time will be up to 23:59:59 on the selected date. Any value entered into this field will only apply if Date Range is used. Click |
Date 1 Format |
An additional/optional Sales Date range: •Date Range •Previous 7 Days (excluding today) •Today •Yesterday |
Date 1 From |
If you are entering a date range, this is the date from which data will be included in the report. This date is inclusive where the starting time will be 0:00:00 on the selected date. Any value entered into this field will only apply if Date Range is used. Click |
Date 1 To |
If you are entering a date range, this is the date to which data will be included in the report. This date is inclusive where the end time will be up to 23:59:59 on the selected date. Any value entered into this field will only apply if Date Range is used. Click |
Date 2 Format |
A second additional/optional Sales Date range: •Date Range •Previous 7 Days (excluding today) •Today •Yesterday |
Date 2 From |
If you are entering a date range, this is the date from which data will be included in the report. This date is inclusive where the starting time will be 0:00:00 on the selected date. Any value entered into this field will only apply if Date Range is used. Click |
Date 2 To |
If you are entering a date range, this is the date to which data will be included in the report. This date is inclusive where the end time will be up to 23:59:59 on the selected date. Any value entered into this field will only apply if Date Range is used. Click |
Organization |
Filters the report by one or more organizations. Click |
Event Category |
Filters the report by the event categories set on the events. |
Include Comps in Interval Date |
Determines whether or not comp tickets are included in the paid count. •Yes: Comp tickets will be included in the paid count. •No: Comp tickets will not be included in the paid count. |
Group By |
Determines how the output will be grouped: •None: The output will not be grouped. •Event Category and Group: The ouput will be grouped first by 'Category' then 'Group'. |
Output By |
Determines how the report will be output: •Event: The output will be sorted by 'Short Description' and then date/time. When 'Group by' is set to Event Category and Group and 'Output by' is set to Event, the event will be grouped by series and then sorted by the first event date in each series. •Event Short Description: The output will be sorted by 'Short Description'. •Series: The ouptut will be sorted by 'Series'. When 'Group by' is set to Event Category and Group and 'Output by' is set to Series, the series within each group are sorted in the order of the first event date in each series |
Output Options |
Determines whether or not the sales date ranges will appear in the report's output: •No Sales Date Ranges •One Sales Date Range •Two Sales Date Ranges |
Output
The report's ouptut contains the following properties Two Sales Date Ranges is selected from the 'Output Options' dropdown:
Column |
Description |
Capacity |
The total number of admissions configured for the event. |
Potential |
The amount of money that can be made from the event sales (Capacity x model pricing configured for the event). |
Budget Count |
Based on the goals set for the event. |
Budget Amount |
Based on the goals set for the event. |
Paid Count |
The number of admissions purchased to date. |
% of Capacity |
The percentage of the event's capacity that has been sold (Paid Count / Capacity). |
% of Budget Count |
The percentage of the budget count used (Paid Count / Budget Count). |
Paid Amount |
The actual paid sales to date. |
% of Potential |
The percentage of the Potential that has been made (Paid Amount / Potential). |
% of Budget |
The percentage of the goal that has been made (Paid Amount / Budget Amount). |
Projected Amount |
The amount that can still be made after discounted seats are sold. The 'Potential' and 'Projected Amount' start off matching but the 'Projected Amount' drops with the discounted sales (Paid Amount + the remaining open seats x the model price). |
% of Potential |
The percentage of the Potential that can still be made (Projected Amount / Potential). |
% of Budget |
A measure of how well the event will do against the 'Budget Amount' if you sell all of the remaining open seats at the model price - over 100% is good, under 100% not so good (Projected Amount / Budget Amount). |
Comp Count |
The number of comp (zero-value) tickets that have been distributed for the event. |
% of Capacity |
The percentage of event's capacity that have been given out for free(Comp Count / Capacity). |
Interval Date Range 1 |
The first sales date range. |
Interval Date Range 2 |
The second sales date range. |
Unpaid |
The number of seats that have been sold for the event but not paid. |
Held |
The number of seats on hold for the event. |
Open |
The number of open seats for the event. |
